Viva! Communications

Last week we were honoured at the peak pharmaceutical industry ‘PRIME Awards’ with a highly-coveted Public Relations accolade.

 

Together with our client, bioCSL, we won the best ‘PR Campaign’ award for our highly innovative and integrated travel vaccines communications campaign entitled ‘Urging globetrotters, health professionals and travel consultants to prioritise travel health.’ [Read more…] about GLOBALHealthPR Partner VIVA! Communications Clinches Best PR Campaign at Premier Pharmaceutical Industry Event

Today’s blog comes to us from our GLOBALHealthPR Australia partner, VIVA! Communications

It is the sum of every individual event, large and small, that makes World Rabies Day a global movement.

Saturday, September 28, 2013 marks the sixth annual World Rabies Day, co- sponsored by the Global Alliance for Rabies Control (GARC) and the Centers for Disease Control and Prevention (CDC). World Rabies Day aims to raise awareness about and prevent the spread of rabies –  a life-threatening disease that affects more than 3.3 billion people living in enzootic areas.

Rabies is the deadliest disease on earth with a 99.9 per cent fatality rate once the first sign of clinical symptoms appear. Rabies is endemic in Asia, Africa, Europe and the Americas and is transmitted by a wide range of animals. The virus attacks the central nervous system causing severely distressing neurological symptoms before death occurs. [Read more…] about World Rabies Day 2013 is Fast Approaching!

Special to GLOBALHealthPR from our Australian partner, VIVA! Communications:

When I first heard the rumblings that yet another mobile social media platform had launched into the market, I was somewhat sceptical.

But I have learnt a lot more about Instagram since. I now know that it boasts around 100 million users and after some research, have found that the free, instant photo-sharing app (now owned by Facebook) might just be of use to healthcare associations, organisations and even healthcare professionals. [Read more…] about Telling your Health Story with Instagram

An Update from Viva! Communications, GLOBALHealthPR partner in Australia:

VIVA! launches digital division

Health and wellness communications agency, VIVA! Communications, has launched VIVA! Digital. “To emphasise VIVA’s understanding of the digital space and to highlight VIVA’s creative capabilities, we have established a digital services arm called VIVA! Digital,” said VIVA’s Director, Kirsten Bruce. “Marketers can no longer afford not to be part of the online conversation as the healthcare sector is steadily moving in to the digital space.

“Companies need to cater for an increasingly mobile audience and this translates in to new communication resources such as mobile enabled websites, microsites, and easily accessible and shareable digital resources such as infographics, video clips and 3D animations, Bruce said.

VIVA! Digital will not take place of the traditional media relations provided by the VIVA! team, but will instead complement integrated communication strategies while influencing health and wellness across digital platforms.“An integrated campaign is designed to maximise outreach and extend on campaign massaging and longevity. Being relevant in the digital area demands understanding of the digital media space as well as industry knowledge on the code of conduct,” said Bruce. [Read more…] about VIVA! Australia Making Waves in Health and Wellness Communications