Today’s blog post comes to us from Nallely Moreno of GLOBALHealthPR Mexico partner, PR Partners.
Quantifying the social impact of any discipline is not easy, and public relations is no exception. Globally, when it comes to establishing specific parameters to properly measure social impact, there are still “gray zones.” [Read more…] about Finding Solid Ground: Using PR to Transcend the Intangible
Today’s blog post comes to us from Mayra Lopes of GLOBALHealthPR Brazil partner, Tino Comunicação.
Planning, building strategy, fundraising… check! Next comes launch and the agenda is already full of activities. Just last week, 
Tino Comunicação launched “Saia da Bolha” (Burst the Bubble) for primary immunodeficiency awareness. Primary immunodeficiency is a genetic disorder that attacks a patient’s immune system. To draw attention, the inauguration consisted of a performance: an actress was inside of a bubble around São Paulo’s bustling Paulista Avenue area performing routine tasks and captivating those passing by. [Read more…] about Glaucoma, Immunodeficiency, Rare Diseases and Sun Exposure: Four Awareness Campaigns Ready to Kick Off in Brazil
Today’s post comes to us from our GLOBALHealthPR Argentina partner, Paradigma PEL Comunicación.
As the saying goes, “we are what we eat.” Because of this, or perhaps due to the increasing amount of scientific evidence regarding the impact of food on health, over the recent months, the Argentine media has been reporting different news related to several aspects of our daily diet. Due to the increase in reports, the media has gradually been putting the debate about the impact of food on health on the local agenda. [Read more…] about Nutrition in Argentina: The Growing Debate on Vegetarianism, Processed Foods and Organic Products
In its tenth edition, ‘Brain’ goes international to discuss the latest trends in mental health
Earlier this month, Brain 2014 celebrated not only the congress’ 10th year but also its first international edition. The event gathered more than a thousand experts on neurology and psychiatry from all over the world in Montreal, Canada. State-of-art research was presented, including studies that give new perspectives about diagnosis and treatments of pathologies in both areas.
[Read more…] about Brazilian Congress on Neurology and Psychiatry Lands in Canada
Today’s blog comes to us from Aaron Pond, Director at GLOBALHealthPR UK partner, Aurora.
Activating the public’s voice in healthcare priority setting intuitively makes sense, but can be laden with challenges and risks marginalising those voices that most need to be heard. Surely these aren’t reasons for not trying?
Theorists see a number of benefits in involving the public in healthcare priority setting and perhaps the one that resonates the most with me is instrumental benefit – engaging the public can help identify key social value considerations that should shape policy. After all, a policy should complement the opinions of the public it serves. [Read more…] about We Hate Data and Dialogue?
At least not Down Under. Today’s post comes to us from John Seng, Founder and CEO of GLOBALHealthPR US Partner and Chair, Spectrum.
Traveling down the south coast of Australia following our GLOBALHealthPR annual meeting several weeks ago, I stopped in at a NewsPower store in Bateman’s Bay to look for a souvenir or two for family members, plus to satisfy a little curiosity about what Aussies read today.
