media

Today’s post comes to us from our GLOBALHealthPR Argentina partner, Paradigma PEL Comunicación.

In Argentina, fluff science pieces, parental perceptions of the “natural way” to raise children and a general weariness of industry and government have led to a rise in anti-vaccine movements. It’s time to take the science seriously and start discussing the facts, scientific communicators say.

At a time when anti-vaccine movements are growing and their dangerous consequences have started to attract attention throughout the world, Argentine mass media have not been alien to the immunization debate. At times they have had a positive impact, while at others, not so much. [Read more…] about The Risk of Misinforming when Talking about Vaccination

Is there a new game-changer in Brazilian journalism? Laís Cattassini of Tino Comunicação, GLOBALHealthPR’s partner in Brazil discusses.

Here in Brazil, there is no question journalism has seen a dramatic change over the years. Although I am not old enough to have experienced what some would call “the good old days,” my generation is now part of a new way of making news. 

One group of young people is trying to do it differently—trying to change the way we produce and consume the news. They call themselves “ninjas.” Not as in warriors or as in spies. Well…maybe. NINJA is an acronym for “Narrativas Independentes, Jornalismo e Ação” (Independent Narratives, Journalism and Action). Unlike big-media journalists, these ninjas are part of the action, sometimes even provoking the facts. [Read more…] about They Call Themselves “Ninjas”