No doubt that the Spectrum team is having an amazing, enriching time in Brazil. We’ve been indulging in the local cuisine, exploring the diverse city and playfully dodging the obstacles that rainy weather brings to São Paulo. It is day two of official AGM business, and we’ve been having some really productive conversations about the Network and our vision for the future.
Nine partner agencies have gathered here to discuss business and marketing activities under this year’s theme: “It’s Our Move.” The Network has been building momentum in recent years, namely growing regional business and refreshing our marketing collateral over the past 12 months. Through a chess analogy, we’ve characterized our 2012 meeting with the notion that it’s our time to be on the offensive and make some aggressive business moves.