Denmark
Market insights
Denmark has considerable pharma and biotech industries, with numerous domestic and foreign companies researching and manufacturing pharmaceutical products. Medicines in Denmark are distributed through the hospital and primary health sector.
Advertising prescription-only medicines to the public is prohibited; however, ads targeting healthcare professionals are allowed. Direct-to-consumer promotion of non-prescription medicines is usually permitted.
TO Pharma
Marketing Codes
TO Market Access
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Our office in Denmark
Based on an in-depth understanding of the complex Nordic healthcare stakeholder systems, GHMC has deep connections in Denmark and across the Nordic region to successfully reach your target audiences and drive action.